JKCC focuses on women and youth empowerment, and involvement with coffee farming as a business. JKCC works with 3689 coffee farmers along the whole coffee value chain from farm to cup. JKCC procures coffee, processes and exports the beans, and adds value through providing ready-to-drink coffee which is supplied locally on the domestic market. JKCC also processes coffee husks and maize cobs into eco-briquettes.